Sales and Marketing Law in New Zealand
- Published: Nov 2007
- Book Code: 10119292-0001
- ISBN: 9780864756596
This comprehensive book provides easy-to-digest information about the legal issues that sales and marketing professionals face in their everyday work from old favourites (the Fair Trading Act, Sale of Goods Act and the Consumer Guarantees Act) to the latest in regulation (the Unsolicited Electronic Messages Act, Gambling Act and the Major Events Management Act). Also reproduced are all of the updated Advertising Standards Authority codes of practice and the Marketing Association codes of practice and best practice guidelines.
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